UPDATED:  September 13, 2012 2:10 PM
to reach Asian Pacific Americans, reach for Asian Fortune news

Google
                        
CAPAC Chair Laments Lowe’s TV Ad Pull-out

Washington–Congresswoman Judy Chu (D, CA-32), Chair of the Congressional Asian Pacific American Caucus (CAPAC), expressed disappointment over a decision by Lowe’s Home Improvement to pull advertising from TLC’s new reality show, “All-American Muslim.”

The decision was made after a Florida-based conservative advocacy group accused the show, which chronicles the lives of American Muslim families in a Detroit suburb, as “propaganda that riskily hides the Islamic agenda’s clear and present danger to American liberties and traditional values.”

The CAPAC Chair’s statement follows: “I am deeply disappointed that Lowe’s Home Improvement considers a reality show about peaceful American families a ‘lighting rod’ for ‘strong political and societal views.’

“‘All-American Muslim’” is the type of programming that we should encourage because it shows how rich and diverse American life really is. Lowe’s should understand that their customers come from all walks of life and a wide range of cultural backgrounds. As a corporate citizen, they should not condone the false and misguided narrative that Muslim-Americans are a threat to our country. To question the motives and patriotism of an entire group of Americans based solely on their religious beliefs is unfair, unjustified and un-American.”

CAPAC is composed of Members of Congress of Asian and Pacific Islander descent, as well as members who have a strong dedication to promoting the well-being of the Asian American and Pacific Islander (AAPI) community.

back to news
advertisement